Zeng Ming joined Alibaba Group in August 2006 as executive vice president of strategy, and served as acting president of China Yahoo! from November 2006 to December 2007. He has been chief strategy officer of Alibaba Group since 2008. Zeng Ming brings a broad range of academic and practical business experience to Alibaba Group. Prior to joining Alibaba Group, Zeng Ming served as a professor of strategy at Cheung Kong Graduate School of Business in Beijing, China. Between 1998 and 2002, he was a faculty member at INSEAD.
Zeng Ming has conducted extensive research on e-commerce, growth strategies of Chinese companies, the competition and cooperation between Chinese and multinational firms, and how the emergence of Chinese competitors is changing global competition. Zeng Ming has published widely in the world’s top management journals, including Academy of Management Review, Organization Science, Journal of International Business Studies, Harvard Business Review. His research has been highlighted by The Wall Street Journal, The Economist, CNBC and BBC.